Sony Ericsson Mobile Communications signed an exclusive four year sponsorship agreement with Maria Sharapova, to become the company’s first global brand ambassador. She will endorse the brand globally and Sony Ericsson will hopefully have sales rise. Maria will also be working with Sony Ericsson’s design team on a range of products and accessories.

Maria Sharapova said, “It is really exciting to be working with a cool brand like Sony Ericsson which has such a strong reputation in the entertainment industry. Even though most people know me as a tennis player, I have so many passions beyond the sport like fashion, music, film and design; which Sony Ericsson and I are going to be exploring together through our partnership.”

[via-sonyericsson]